Guides
Long reads on referral, for people doing it.
Practical guides for brands and marketers, written from how the platform actually works. A new one every month; the feed is at /guides/feed.xml.
Your first referral campaign, step by step
From registering the brand to the first result counted, with the decisions that matter at each step and the ones that do not.
How to earn from the links you already share
You recommend things in groups every week. Here is how to get paid for the ones that turn into customers, without becoming a salesperson.
Setting a reward: what a result is worth, and what to pay for it
Floors, caps, fees and the arithmetic behind a reward that marketers want and a brand can afford.
WhatsApp referral marketing in India: what actually works
Groups move more orders than most ad campaigns. How brands and admins run referral on WhatsApp without becoming spam.